The familiar expression about being driven to distraction acquires new layers of meaning for fleet safety managers and technology providers intent on tackling the challenge of distracted driving.
“Driver distraction is one of our biggest problems,” said Brannan Ekins, safety supervisor for Best Logistics Group in Kernersville, N.C. The company was unaware of the issue until it installed a system to detect distraction and issue in-cab alerts. Now, they are able to measure distraction and analyze the data.
“We have a tool to see what the main contributors are, [and we can] get proactive about addressing these issues,” he said.
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